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Do you remember those books of mazes from childhood? The ones where you’d start at one end, then have to navigate your way through a series of obstacles to get to the other side?
I like to think of (and teach!) the selling process like those maze games. Not only is it such an accurate...
Do you know what is the number one thing that makes a difference in whether or not your potential customers choose to buy from you or not?
It’s not what you’re selling, or how it works, or the features that are better than your competitor’s. It all comes down to value.
Can you guess what is the one prevailing topic that every single client of mine brings up in our coaching sessions at one point or another?
You got it - it’s pricing.
And it’s no wonder. Pricing plays a pivotal role in determining not just the profitability of your...
Meet your Author
I'm Jen Gitomer, and I'm obsessed with helping service professionals, coaches and entrepreneurs like you make more money.
After selling millions of dollars throughout my 15+ year career in sales and growing 3 businesses, I know exactly what it takes to grow your business from just barely surviving to thriving. But it wasn’t always easy. There I was, on the ground, consciously aware that I had just blacked out. From the outside, it looked like I had built a successful career, but on the inside, I was no longer living - I was existing. My financial success was dependent on me working 100 hours/week and my mind, body, and spirit couldn’t take it anymore. Waking up to the reality I realized that something needed to change.More about Jen